Mobile campaigns are easy to create and message delivery to recipients can be done in a matter of seconds.
- HIGH REACH
The number of mobile phone subscribers is growing at a phenomenal rate. More then 70% of the population carries their phone with them at all times.
- HIGH RESPONSE
Research shows that mobile marketing receives a response rate of 20-70% depending on the campaign and the audience. Traditional direct mailing campaigns receive a 1% response rate.
- COST EFFECTIVE
The cost for mobile marketing is very affordable. The amount of money saved includes that which you would pay for printing, mailing, office staff, etc.
Customers will recieve your message anytime, anywhere.
The interactive nature of mobile marketing makes it one of the most engaging mediums available. A great example is American Idol and their use of mobile marketing to engage fans with voting.
- POWERFUL DATABASE
People are given the option to opt-in to a mobile marketing campaign. By opting-in these potential customers are not only showing interest in your current promotion, you now have a database of potential customers for future promotions.
- CUTTING EDGE
Customers appreciate companies that are innovative and offer something new and different. It is a great way to separate you from the competition.
- MOBILE MARKETING IS GREEN
By reducing the amount of printed marketing materials you are not only saving money but natural resources.